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	<title>Effective Marketing Job Motivation</title>
	<link>http://effectivemarketingjobmotivation.com</link>
	<description>Tips, guidelines, and more</description>
	<lastBuildDate>Wed, 10 Mar 2010 06:03:19 +0000</lastBuildDate>
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	<language>en</language>
	
	<item>
		<title>Seven Ps of Services Marketing</title>
		<description><![CDATA[
The seven Ps of the services marketing includes: 
product, pricing, promotion, placement, people, process, and physical evidence. 
The first four elements are often referred to as the marketing mix. A marketer can use these to design a marketing plan. The four Ps model is useful when marketing low value consumer products. They serve as a [...]]]></description>
		<link>http://effectivemarketingjobmotivation.com/general-info/seven-ps-of-services-marketing/</link>
			</item>
	<item>
		<title>Market Research</title>
		<description><![CDATA[
A company&#8217;s level of understanding of its target market will determine its marketing strategy. Thorough market research is done through surveys and experiments. Among the obvious factors to consider are the target market&#8217;s age group, culture and social class. This will determine whether advertising should be in print media, billboards, through radio or TV commercials. [...]]]></description>
		<link>http://effectivemarketingjobmotivation.com/market-research/market-research/</link>
			</item>
	<item>
		<title>Trust and Motivation</title>
		<description><![CDATA[
Trust is the highest form of human motivation. It can always bring out the best in everyone. With trust, working together efficiently is highly achievable. It takes time, effort and patience to develop people in an organization to achieve competency. And competency can be gained if people trust each other, which in turn encourage leadership [...]]]></description>
		<link>http://effectivemarketingjobmotivation.com/uncategorized/trust-and-motivation/</link>
			</item>
	<item>
		<title>SIVA</title>
		<description><![CDATA[
The SIVA system is a formal approach to the customer oriented marketing. This model focuses on the customer and how they view the operation. The four elements that comprise it are:
Solution  how does the solution meet the customers needs/problem;
Information  is the customer aware of the solution and do they know enough about it [...]]]></description>
		<link>http://effectivemarketingjobmotivation.com/general-info/siva/</link>
			</item>
	<item>
		<title>Counseling</title>
		<description><![CDATA[
While the purpose of coaching is to help sales people become more effective, the purpose of counseling is to help marketing people become better adjusted in his work environment. The manager should avoid two extremes of response. One is to maintain that personal difficulties of subordinates are none of his business since private matters should [...]]]></description>
		<link>http://effectivemarketingjobmotivation.com/uncategorized/counseling/</link>
			</item>
	<item>
		<title>Be Proactive</title>
		<description><![CDATA[
All employees do their job according to their job description. Anything outside of it is simply “not their job”. A company offers a lot of opportunity for its employees, but not all opportunities are obvious. One has to step “out of the box” to recognize all available options to grow and move up. Join conferences [...]]]></description>
		<link>http://effectivemarketingjobmotivation.com/tips-for-motivation/be-proactive/</link>
			</item>
	<item>
		<title>A Marketing Manager’s Responsibilities</title>
		<description><![CDATA[
The job of a marketing manager is a challenging one. This is not only because each aspect of a manager’s function is demanding, but also because one has to accomplish multifarious responsibilities at the same time. The nature of a manager’s job is such that performance in one area is enhanced or inhibited by his [...]]]></description>
		<link>http://effectivemarketingjobmotivation.com/uncategorized/a-marketing-manager%e2%80%99s-responsibilities/</link>
			</item>
	<item>
		<title>Counseling Problems for the Marketing Manager</title>
		<description><![CDATA[
Performance – overachievers and underachievers are not noticeable in most organizations. When a marketing person is lacking in motivation or when poor attitude impede progress, counseling is called for. Aimless employees and those without goals but who have superior talents, as well as individuals trying too hard require guidance.
Career – at time, some people who [...]]]></description>
		<link>http://effectivemarketingjobmotivation.com/uncategorized/counseling-problems-for-the-marketing-manager/</link>
			</item>
	<item>
		<title>Understanding the need to know the Competition (Part 2)</title>
		<description><![CDATA[With the internet going social, control is not in the hands of the few companies who used to rule the pack but in the hands of the millions of users out there who can make or break all your efforts. Keep track of technological developments and make decisions on which to pursue. Being bold and [...]]]></description>
		<link>http://effectivemarketingjobmotivation.com/general-info/understanding-the-need-to-know-the-competition-part-2/</link>
			</item>
	<item>
		<title>Understanding the need to know the Competition (Part 1)</title>
		<description><![CDATA[At one point or another, somebody will come around and smash the reputation of your group which tends to be quite discouraging. Treat such incidents as motivational drives to get the best of your losses and try to get to the bottom of what went wrong and how you missed out and lost to another [...]]]></description>
		<link>http://effectivemarketingjobmotivation.com/general-info/understanding-the-need-to-know-the-competition-part-1/</link>
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